Newspaper circulation drops like a rock (ha-ha!)

There’s nothing like a good dose of schadenfreude to make one’s morning. From Editor & Publisher:

NEW YORK The Audit Bureau of Circulations released circulation numbers for more than 700 daily newspapers this morning for the six-month period ending September 2007. Of the top 25 papers in daily circulation (see chart, separate story), only four showed gains.

According to an analysis of ABC figures, for 538 daily U.S. newspapers, circulation declined 2.5% to 40,689,617. For 609 papers that filed on Sunday, overall circulation dropped 3.5% to 46,771,486. The percentages are based on comparisons from the same period a year ago.

For The New York Times, daily circulation fell 4.51% to 1,037,828 and Sunday plunged 7.59% to 1,500,394, at least partly due to a price increase.

Daily circulation at The Washington Post was down 3.2% to 635,087 and Sunday was down 3.9% to 894,428.

Daily circulation at The Boston Globe tumbled 6.6% to 360,695 and Sunday fell about the same, 6.5% to 548,906.

Aww, The Washington Post and The New York Times fall down and went “boom!”

A full chart of the the nation’s largest newspapers can be seen here. Note that the daily readership for the Dallas Morning News dropped 7.68% while the Sunday readership dropped 7.64%. As I’ve said before, the “big dopes at the Dallas Morning News still don’t have a clue that it’s their shoddy journalism that’s losing readers. The Dallas-Ft. Worth area is one of the fasting growing regions in the country but the News can’t sell papers here because it’s so out of touch with reality.”